The Great British Wool Tour with the British Fashion Council (April 2026)

The British Fashion Council and UK government invited Blue Nude and 14 other brands up to Yorkshire to learn about Britain's wool industry.

We toured four wool processing facilities, from scouring to weaving, to learn about the benefits and market challenges of British wool.

Watch our Reels series on Instagram for our take on on a beautiful and thoughtful, yet ailing industry in the wake of globalization, Brexit, and the sustainable revolution.

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"The Great British Wool Tour"

April 2026